Sodium. J was founded by Joshua Ng, a menswear design graduate from the London College of Fashion. His wearables express his love for art, convertible objects, car culture, and high-performance sports. In addition to responding to common expectations and trends in the fashion world, Sodium. J is constantly pushing its designs to an experimental end, not only offering everyone new perspectives and styles but also aiming to bridge the gap between fashion design, industrial design, art and sport.